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  • 当前位置:qq飞车音乐 > 医院管理 > 医疗会议
    数字医药和医疗营销创新峰会(上海)
    2018.12.26来源:活动家

    qq飞车音乐 www.ksu4.com   会议时间:2019-03-21 08:00至 2019-03-22 18:00结束

      会议地点: 上海 详细地址会前通知 会议规模:暂无

      主办单位:Shanghai Master-Land Business Consulting Co.

      会议内容


      数字医药和医疗营销创新峰会上海 2019 Digital Pharma Marketing Innovation Summit宣传图

      Interweaving with big data, the Internet starts its time of digital marketing. It is researched that digitization has deeply penetrated daily behaviors of doctors and patients in China.

      With the traditional marketing methods faced with its situation of depression, which is as cold as winter, there is still a little time difference between the rise of pharmaceutical industry′s online marketing and FMCG (fast-moving consumer goods) since the significant disparity with common fast-moving consumer goods on aspects of products, distribution channels, target groups. How will pharmaceutical industry embrace digital marketing in this round of wave represented by digital innovation? What is the current situation of pharmaceutical companies like? What problems and troubles did they meet in the process of development? Are there any successful implementation cases? What will the development trend be like in the future?

      Why should attend

      Understanding the latest digital marketing trends of medical industry enterprises: AI intelligent medical care/commercial with big data/content creation/e-commerce platform/multi-channel marketing/commercial insurance/pharmaceutical retail

      Best marketing strategy combined with patient-centered business model change

      Assist in the process of digital transformation of traditional pharmaceutical industry's active innovation in compliance era

      A better understanding of how the Mobile Internet contributes to the marketing model reform of traditional pharmaceutical industry

      Using digital marketing strategy to achieve the efficiency upgrade of traditional medical industry marketing

      Improving channel analysis and insight to realize the precision marketing in the pharmaceutical industry through multiple channels

      With the latest successful digital marketing cases, inspire the digital marketing strategies and ideas that combine our products and concepts

      Who Should Attend?

      GM, VP, Directors and managers with responsibilities in :

      Digital Marketing

      Interactive Marketing

      Mobile Marketing

      Online Marketing

      Sales

      Marketing

      Public Relations

      Customer Relations

      Social CRM

      Social Business

      Social Community

      Crisis Management

      Commercial

      Training

      Education

      Medical

      In this session, we will focus on

      Pharmaceutical companies’transformation, development trend and perspective about the prospect

      How pharmaceutical companies can innovate digital communication tools and management platforms

      Successful cases of digital marketing strategy concentrating on patients

      Exploration of methods to digital marketing and the accurate marketing channel

      Exploration of innovative business model and the best solution

      Based on the advanced information technology and big data, how pharmaceutical companies can achieve its expected effects and the maximum ROI of pharma ′ s transformation to digitalization by combining the company′s features and product attributes with it

     主办方介绍

      Shanghai Master-Land Business Consulting Co.

      会议日程


      会议嘉宾


      参会指南

      Special Discount Rate

      Register & Pay before 30 Nov.18

      RMB 11800/人

      Normal Rate

      Register & Pay after30Nov.18

      RMB 12800/人

     温馨提示

      酒店与住宿: 为防止极端情况下活动延期或取消,建议“异地客户”与活动家客服确认参会信息后,再安排出行与住宿。

      退款规则: 活动各项资源需提前采购,购票后不支持退款,可以换人参加。

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